Businesspeople ~ Ronald G. Shapiro

Business name: Ronald G. Shapiro, PhD, LLC / dba / Education By Entertainment
Your name: Ronald G Shapiro, PhD
Title: Speaker & Consultant

1. Tell us about your business: 
We help people to improve safety, performance and communication at work, school and home through offering Education by Entertainment TV game show style programs which teach people more about how they think and process information while they are having a ton of fun. While our primary focus is on serving academic institutions, businesses, community and professional organizations, we also offer programs for youth groups and social events such as birthday celebrations. People will remember more from our programs than from most learning programs and they will have more fun than at most parties.

We also offer consulting in career development, leadership development, learning and human factors/ergonomics.

2. Is there a story behind the name of your business? 
Our formal business name is my name. My “doing business as” (dba), Education by Entertainment, refers to the fact that we educate by showing people how they think and process information through entertaining games.

3. What is your role? 
I am a speaker and consultant.

4. What is your typical customer looking for? 
 To improve some aspect of work or school performance and to have fun during their program.

5. How did you come to be in your line of work? 
I learned about how people think as I earned my BA, MA and PhD in psychology. As an educator I included a large number of classroom demonstrations in my courses. As a business person I met business needs and requirements. I combined all of these to produce effective programs and consultation.

6. What’s your best seller? 
University, convention, conference and business programs. My newest offering is bringing some of the learning and fun to social events.

7. How long have you been in Rhode Island? 
I was born here and live here now, though I have lived in New York, Ohio and Connecticut and worked in places as far away as Sidney, Australia.

8. What do you {heart} about Rhode Island? 
The beauty of the ocean.

9. Any advice for people who want to start or work in a business like yours?
Learn as much about STEAM (Science, Technology, Engineering, Arts, and Mathematics) as possible while in school. Before embarking on professional speaking and consulting gather work experience with a variety of companies or with a variety of jobs in a large company or both. When it comes time to apply for jobs be sure that your resume ROARs… is Results Oriented And Relevant.

10. Please include anything else you’d like to add: 
I would be pleased to work with you on developing a program for your business, school, college, university, convention, professional, community or youth organization. Your participants will be equipped to improve safety, performance, team work and communication. I’d also be pleased to work with you on developing a program for a social event honoring a special adventuresome person. Summer and January are our least busy months, so we do offer some special values during those months.


  1. I {heart} Rhody,

    Thank you for including my business profile. I really appreciate your doing this and look forward to meeting many of your followers in the coming months.



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